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About
us.
We're
Beth and Kevin Kinney, industry veterans, outdoor
instructors, and advocates for dirty fingernails. Our yard is littered
with boats, and our shed stuffed with bikes and skis. We understand the
performance edge that synthetics offer for high octane pursuits-
especially when you rely on your clothing for more than comfort.
But we grew up in the woods, bow in hand before
dawn, drawing heat from
the coals of the evening fire. Our childhood pursuits were measured
in seasons, not kilometers. In those days before long chain polymers took
center stage, our coats, hats, and mittens were lucky to find
themselves in a closet, let alone the washing machine. Natural fibers
went the distance for us.
Now we
begin each day with strong coffee and a deep appreciation of
the raw materials around us. The moist and oily smell of
wool, the lumps in woven cotton, and the scars we find on our
hides may seem like flaws in comparison to the monolithic character
of pack cloth or fleece. These materials
share our common histories, just as they shaped our cultures.
We're
craftsmen, not bean counters. Ours is a small, deliberate company. We don't care to corner the market,
so you won't see an
EWCC
label in many stores. If we're busy, it may even take a
bit longer before you see one in the mirror. But when you run your
fingers over it, you'll know why it was worth the
wait.
Our philosophy is simple. We
take full advantage of what mother nature has provided, and add a
bit of modernity to ensure a good fit and easy care. Then we
pass
it on to you, so your children can steal it. Our job is to make things that really last. You're charged
with keeping a watchful eye on your closet.
Cheers,
Beth
and Kevin Kinney
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